Manitowoc and Kobelco End OEM Supply Agreement

June 1, 2018 - The Manitowoc Company, Inc., a leading global manufacturer of cranes and lifting solutions, and Kobelco Construction Machinery Co., Ltd., of Tokyo, Japan, one of Japan’s largest manufacturers of construction equipment, will not renew their OEM supply agreement, under which Kobelco supplies Manitowoc-branded lattice-boom crawler cranes with lift capacities under 150 tons to the worldwide Manitowoc distribution network, and Manitowoc supplies Kobelco-branded all-terrain crane models for marketing in Japan.  

The global alliance began in November 2003 and will end on November 9, 2018.  

Kobelco will continue to support Manitowoc and its customers, and Manitowoc will continue to support Kobelco and its customers, with service parts for 10 years.

Barry Pennypacker, president and CEO of The Manitowoc Company, said, “As a world leader in lattice-boom crawler cranes, Manitowoc provided our customers with a comprehensive line through our alliance with Kobelco. The company has been an excellent partner, providing our customers with a high standard of product quality and reliability.” 

Pennypacker added, “After nearly 15 years, we have agreed to pursue separate ways developing our own products in the smaller capacity cranes to serve our respective customers. With the implementation of The Manitowoc Way, we will continue to deliver new and innovative quality products, on time, ensuring that our customers continue to have the right product offerings.” 

Kazuhide Naraki, president and CEO of Kobelco Construction Machinery, said, “Manitowoc has an outstanding reputation around the world and offered a strong distribution network in regions it serves globally. I can say our partnership was very successful between two highly respected industry players joining forces.”  

Naraki added, “I feel strongly that both companies share the same approach – focusing on customers with care and bringing to market reliable products which have a high standard of quality and safety. We look forward to a new chapter in growing our businesses.”




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