ICUEE Announces Plans for New Attendee Experiences
November 12, 2014 - ICUEE – The Demo Expo 2015 will offer attendees more product demonstration opportunities, a broader range of new product exhibits, and new navigation and transportation features to enhance their show experience. ICUEE, which will take place Sept. 29 to Oct. 1, 2015, in Louisville, Ky., is expected to have the largest number of exhibitors and products on display in its history.
“Besides the test drives, one of the best things about ICUEE, attendees tell us, is the sheer number of suppliers and new products, with 850-plus exhibitors and an exhibit footprint of 20 football fields,” said Sara Truesdale Mooney, show director.
In 2015, ICUEE will have improved show navigation, transportation, and other new features that include:
- Better defined product concentration areas, and indoor exhibits organized by product categories;
- New “Demo Express” direct shuttles to outdoor Lots K and L from indoor exhibits, in addition to enhanced intra-show trams and golf cart shuttles;
- A place to sit down, relax and network with others, with Wi-Fi and charging stations, beverages, and show information in Area Q;
- Additional seating and restrooms;
- Additional Information booths and helpful staff stationed throughout the show to assist attendees; and
- Improved show maps, distributed pre-show and onsite.
Attendees will also find focused exhibit pavilions for fleet management, safety, technology and green utility products, and a hands-on Ride and Drive test track. They can also take advantage of expert education programs co-located with ICUEE and developed by leading industry organizations.
