JLG Designates New North American Product Parent for Telehandlers

August 10, 2006 • JLG Industries, Inc., McConnellsburg, Pa., has appointed Brian Boeckman as the North American Product Parent for the company's telehandler division. Boeckman will be responsible for the management of the JLG, SkyTrak, Lull and Gradall telehandlers. He will direct processes to define the content of new and existing telehandler products as well as develop pricing, promotion, and distribution strategies for those goods.

 

Previously Boeckman was the Senior Product Manager at JLG, responsible for managing the company's new product development efforts for all equipment lines. Before joining JLG in 1995 as a design engineer he was a member of the product development team at Crown Equipment Corporation. He holds a B.A.S. in Electronics Engineering Technology from the University of Toledo and an MBA from Frostburg State University.