NTEA Studies Marketplace for Work Truck Industry

March 3, 2009 – According to the National Truck Equipment Association (NTEA), companies in the work truck industry are facing consolidation pressures and increased competition, and the current economic climate only makes the future more challenging. Over the last two years, the NTEA has commissioned two marketplace studies to analyze the changing work truck industry in order to provide members with a comprehensive overview and plan of attack for surviving and thriving in the years ahead.

 

The Industry Overview and Strategic Bundle consists of two detailed reports. Key findings indicate compressed distribution and sales channels are imminent, with more sales occurring through fewer outlets and with a reduced number of suppliers and upfitters. Strategic use of technology, market positioning, finding and promoting core competencies and identifying global opportunities are examples of ways to prepare for a consolidated industry.

 

The Bundle consists of the North American Truck Equipment Industry Outlook and the Profitability, Cost and Technology Playbook: Strategic Insights and Best Practices for Truck Equipment Manufacturers and  Distributors as well as an Executive Summary overviewing the two reports.

 

The Bundle is available to members for $249 and to non-members for $399.