Unirope Marks 20-Year Milestone at Edmonton Facility

Unirope Limited’s Edmonton, Alberta facility has reached its 20-year milestone, becoming the company’s second oldest location. Headquartered in Mississauga, Ontario, Unirope operates three facilities, including locations in Edmonton and Montreal, Québec, serving customers across Canada and select markets in the United States and Europe.

The company specializes in the manufacture, distribution, testing, certification and inspection of wire rope and rigging products. Its Edmonton branch has played a key role in supporting industries across Western Canada, including oil and gas, construction and mining, where lifting and rigging operations are critical.

“From the start, our goal was simple: when a customer needs something, we have it and can deliver it right away. Alberta customers expect straight talk, reliable service and real results. That’s how business is done here — and we respect that. Our team in Edmonton operates with that same mindset: no excuses, just solutions. We’ve built long-term relationships because customers know they can count on us when it matters most.

“The team is exceptional — highly skilled, hands-on professionals who understand the realities of Western industry. They take pride in their work and know their customers personally. That local knowledge and experience make all the difference. They don’t just supply products; they help solve problems,” said Justin Brown, president at Unirope.

The milestone coincides with broader company anniversaries, including the 70th year of its headquarters and the upcoming 20-year anniversary of its Montreal facility in 2027. The company noted that its expansion into Alberta was driven by the region’s role in heavy industry, where demand for lifting and rigging solutions remains consistent.

“Edmonton is a cornerstone of our Canadian operation. It exemplifies our long-term commitment to Western Canada both geographically and strategically. The branch is quick, capable and customer-focused. It shows what can be accomplished when investing in local people, local skills and long-term relationships.

“Our goal was to be more than just a supplier shipping product from afar. We wanted to be present locally. We wanted to employ Albertans, directly support projects and respond promptly to customer needs. Opening in Edmonton allowed us to accomplish exactly that. Alberta has many capable suppliers of standard rigging products, like web slings. But we concentrate on engineered solutions and specialized products that go beyond the traditional. We invest in technology, manufacturing capability, and technical expertise so we can support complex lifts, higher capacities and performance-driven applications. That is what defines this branch. Not commodity rigging, but solutions built to meet demanding industrial applications,” Brown said.

Over time, the Edmonton facility has expanded its capabilities from supplying wire rope to supporting advanced lifting technologies. The branch now manufactures Slingmax Rigging Solutions Twin-Path and Helix slings and provides engineered rigging solutions using updated equipment designed to improve speed and precision.

“The new equipment has improved both speed and precision,” enthused Brown, “Allowing us to meet demand more efficiently, while maintaining the highest quality standards. It also strengthens our ability to serve customers who value locally manufactured, high-performance rigging solutions.”