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Crane Hot Line

Xtreme Names New VP Sales and Marketing

Randy Reeves
April 2, 2008 • Randy Reeves was recently promoted to vice president of sales and marketing for Xtreme Manufacturing, Las Vegas, Nev.

His responsibilities include managing sales and marketing for the Xtreme machines, such as handling sales training programs, working with Ahern Rentals' sales force, creating quotes, and traveling to different Ahern branches. “It's a lot of hands on,” he said, “which enables me to be able to help market and sell the product.”

 

Xtreme also has named Elesha Rasmuson the company's vice president of finance and human resources and Mark Sichi as its vice president of product development.




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